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Boktittel:
Power Social Media Marketing – Today And Tomorrow
Innholdsfortegnelse:
FOREWORD (1)
INTRO TO SOCIAL MEDIA (2)
- Advantages of Social Media for Any Business (2)
- Promoting Your Business with Google And Yahoo!(2)
- B2B in a Search Engine and Social Media Field (4)
- Who Are Your Customers? Find them to earn more, because B2C Dominates Social Media Markets (4)
- Why Communicating with Customers Via Social Media is Important and Profitable (5)
- More Social Media Knowledge Means More Profit (9)
- Using Multiple Media Outlets (Print Media Still Works!) (11)
- Why Passive Income is Real (12)
- Going Directly to Buyers Online (14)
GOOGLE ADSENSE TO MAKE MONEY TODAY AND TOMORROW (16)
- Why Use Google Adsense? (16)
- Taking Action: How Do You Use Adsense? (16)
- Advantages of Google Adsense for New Businesses – Cost Effective Social Media (18)
- The Old Rules of Google Adsense – Still Works! (20)
- The New Thoughts on Adsense Passive Income – And New Philosophies to Make Money Online (21)
GOOGLE ADWORDS BREAKDOWN (23)
- Google AdWords Simplified (23)
- Saving Money on AdWords (24)
- Using AdWords with SEO And PPC Marketing (26)
- AdWords vs Adsense (27)
- Do It Yourself Google AdWords Plan (Small Budget? No Problem) (28)
- The AdWords Action Plan to Make Money Online – 3 Direct Steps to More Profit (29)
- Advantages of Using AdWords versus Other Social Media Campaigns (30)
- If Your AdWords Campaign Fails … (31)
- When Your AdWords Campaign Succeeds (32)
- Beyond Adsense and AdWords: Direct Income with Social Media (34)
YAHOO! SEARCH MARKETING OVERVIEW (35)
- Google or Yahoo Marketing? Why not Both? (35)
- How Search Marketing and PPC Work (And Make You Money) (36)
- Building a Yahoo! Search Marketing Campaign (36)
- Make Money Online with Yahoo! Search Marketing the Old Way (38)
- New Ways to Earn with Yahoo! Search Marketing (39)
- Do it Yourself PPC on Yahoo! (39)
- Hiring Professionals for AdWords and Yahoo! Search Marketing PPC Ads (41)
GOOGLE ANALYTICS – KNOWLEDGE IS POWER (42)
- Importance of Free Rankings – And Why Google Analytics is One of the Best (42)
- Utilizing Several Google Social Media Programs (43)
- How Google Analytics Works – And Helps Your Social Media Campaign (44)
- How You Make Money Today and Tomorrow (45)
- Creating a Complete Social Media Campaign with High ROI (47)
FACEBOOK BREAKDOWN (48)
- The Power of Facebook (Over 300 Million Potential New Customers) (48)
- How Facebook Works for Businesses – A Web Breakdown (48)
- Ways to Gain Customers and Make Money with Facebook Marketing and PR (49)
- How You Can Make Passive Income With Facebook (And Some Direct Income too) (50)
- Communicating with Social Media Tools in a B2B Market (51)
- Finding Plenty of New B2C Customers with Facebook (52)
SEO TODAY AND TOMORROW (53)
- The Importance of Social Media for Successful SEO Campaigns (53)
- How To Succeed with SEO Today (54)
- Do It Yourself Search Engine Optimized Content (56)
- Who Should You Work With? Social Media Networks? Or professional SEO firms? (57)
- Search Engine Marketing—The Old Rules, The New Ways to Make Money (58)
BLOGGING TO MAKE MONEY (59)
- Which Blog Host Should You Use? (WordPress, Blogger, LiveJournal) (59)
- Three Ways to Use Blogs for Effective Marketing and PR (61)
- How Do You Make Money Blogging? (62)
- Advanced: What’s the Best Social Media Tool for B2C Companies? (63)
- Advanced: How To Get Constant Blog Readers (And Constant Passive Income) (64)
- How to Choose Topics for Your Business Blog (65)
- One Blog or Ten Blogs? (66)
ENDNOTES FOR THE FUTURE (67)
- Viral Marketing – The Web Future (67)
- Building a Content Rich Website (68)
- Utlizing Free Social Media Tools Today and Tomorrow (70)
- Why Social Media Will Stay Strong (72)
Trond Lyngbø
Dette innlegget er skrevet av Trond Lyngbø, senior SEO-konsulent og grunnlegger av Search Planet AS, et SEO-konsulentselskap i Oslo, Norge.